Be Awesome

šŸš€Ā Think bigger

We raise the stakes in everything we do. We set ambitious goals and insist on the highest standards. We want to be the best, so we benchmark ourselves against the best. We learn from the best and make it our own (ā€make it butterā€).

šŸ”ØĀ Iterate to great

We launch fast, test for success, and expect to pivot. We believe there is always room for improvement, but we also choose our battles carefully. Rome wasn’t built in a day. Greatness = Goodness x Time. Do good, be great.

šŸĀ Get to yes

We have a ā€˜Get to yes’ attitude. When facing a roadblock, we adapt quickly and improvise strategy. We lead with tact and integrity, and we make the right decisions even when it’s hard.

Be Butter

🧈 Embrace the butter

We believe in being different as a principle. Being different is what makes us who we are. Be weird, be yourself, have fun, and bring the puns. Lead with kindness and assume positive intent. No assholes.

šŸ“– Build trust with transparency

We believe that transparency breeds trust and that ā€˜clear is kind’. We clearly state our goals and regularly share progress. We overcommunicate, ā€˜default to public’, and ā€˜šŸ—ļø build in public’ ****as much as possible.

šŸ¤ Disagree and commit

We foster an environment in which we feel comfortable pushing back even when it’s hard or exhausting. We embrace collective genius and diversity of thought. We let the best ideas win. Once a final decision is made, we commit 110%. We look forward, not backward.\

Be Changemakers

šŸ’ŖĀ Be the change

When we see something that could be better, we do something about it. We seek out the information we need, and bring solutions, not problems. We also recognize opportunities for self-improvement and act upon them.

šŸ˜ Form = Function